Keep reading to discover a few various concepts connecting to the method we see book covers set along the side of their history.
When we purchase a book it becomes something really personal to us. It can sometimes be unusual seeing a book you enjoy with a different book cover, simply because it is not your book. This personalisation, and indeed ownership, of books was at a completely different level at the start of the era of printing, with book covers being created by the owners themselves, and what they thought would be the best books covers for the text. They would buy the book itself from the printer covered in paper, then take it to a binder who would bring in the covers to the customer's requirements. This generally suggested being outfitted in leather and after that inscribed with the name of the book, and, more often than not, the name of the book's owner. People like the co-founder of the impact investor with a stake in World of Books can probably value the ownership that people come to feel in regards to their books.
We like reading books due to the fact that they are extremely lovely things. This holds true, but the nature of beauty that we might be speaking about is definitely separate to what we might be speaking about if we were speaking about, for example, the visual arts. Or is it? For as long as we have actually had books we have decorated them with beautiful book cover designs that attempt to mirror the beauty of what is within. This goes back for as long as the codex itself has actually been around, with middle ages monks, those charged with the security and procreation of the uncommon texts that might still be found, ornamenting each hand written text with astonishingly abundant and stunning designs. In fact, such was the appeal held within these books that a number of these creative book cover designs were carved into ivory or solid gold, studded with gems, and inlaid with rivers of rare-earth elements. People like the co-CEO of the hedge fund that owns Waterstones can most likely appreciate the manner in which the beauty of these book covers was created to match the beauty within the book.
When you truly think about it, it is rather incredible that a book's cover, no matter how lovely it is, manages to stand so eloquently for something that is nearly the complete reverse of its art format-- writing in white and black. In fact, book covers have been created to show the mood of a book and attract its intended audience since the start of large scale publishing in the Victorian Age. Artists were tasked with finding what makes a good book cover for certain people, or to put it simply, marketing. People like the CEO of the asset manager that has a stake in Amazon can probably value the role of marketing in developing book covers.